September 2022

Episode #409: Second Interview with Marian Tupy

Even the most casual listener of the show will know that Ed and Ron rail on the billable hour as modern day Marxist thinking. "Time is money!" defenders of the billable hour declare. No, no, no. In his recent book, Superabundance: The Story of Population Growth, Innovation, and Human Flourishing on an Infinitely Bountiful Planet, this week's Guest, Marion Tupy offered the idea that while time is not money, however, MONEY IS TIME. Get ready for some cognitive dissonance!

A bit more about Marian Tupy…

Marian L. Tupy is the editor of HumanProgress.org, a senior fellow at the Center for Global Liberty and Prosperity and co-author of The Simon Project. He specializes in globalization and global well-being, and politics and economics of Europe and Southern Africa. His articles were published in the Financial Times, The Washington Post, Los Angeles Times, The Wall Street Journal, The Atlantic, Newsweek, The U.K. Spectator, Foreign Policy and various other outlets both in the United States and overseas. He appeared on BBC, CNN, CNBC, MSNBC, FOX News, FOX Business and other channels. Tupy received his BA in international relations and classics from the University of the Witwatersrand in Johannesburg, South Africa, and his PhD in international relations from the University of St. Andrews in Great Britain. He is the co-author of an upcoming book, Ten Global Trends that Every Smart Person Needs to Know: And Many Other Trends You Will Find Interesting.

Use these show notes to follow along with the audio…

Segment one:

  • Welcome to Marian Tupy, the editor of HumanProgress.org, guest on episode 304, and co-author of a new book — #Superabundance https://www.amazon.com/Superabundance-Population-Innovation-Flourishing-Infinitely/dp/1952223393

  • The resources don’t change. The number of atoms on the planet are always the same. But our civilization is SO much richer than, say, during the cave man times. Why can’t we take this even further and create an even more abundant future?

  • 1/2 Time is an independent variable. It does not change based on the environment and cannot be inflated the way dollars can be inflated. Inflation is a contentious measurement at best. Instead…

  • 2/2 What is the price of a good in the 1850s and what were people making. Compare that to today and form a ratio. That is how Marian approaches the alternative to something like measuring inflation.

  • Time prices are superior to using real dollars or nominal dollars. A real price will only tell you if oil is more in dollars compared to 1960. But time price also tells you how much YOUR income has increases during that same period of time.

  • One of the great reasons that time prices are so cool is that they allow you to see the change in the standard of living between two periods of time. You can compare an American worker in 1850 to an American worker today.

  • Marian Tupy referenced Mark Perry’s chart of the century today during the show. Check out this link for the chart and thank you Mark! https://www.aei.org/carpe-diem/chart-of-the-day-or-century-8/

  • Did you know that there is a story about Time Prices in Mark Twain’s “A Connecticut Yankee in King Arthur's Court”? https://fee.org/articles/the-mark-twain-novel-that-contains-one-of-the-best-and-funniest-economic-lessons-in-all-of-literature/

Segment two:

  • 1/2 Resources can increase at two different speeds: lower than the population rate or higher than population rate. So…

  • 2/2 What is Superabundance? It happens when resources are becoming more abundant at a HIGHER rate than the population. All 18 data sets in Marian’s book fall into the superabundance category meaning we create more than we destroy.

  • A very small fraction of humanity invents or innovates. That’s somewhere around 3-6%. As the population increases, we see more inventors and innovators than ever before.

  • It’s completely intuitive to think that because the number of atoms in the world are finite, therefore a massive increase in population means we will eventually run out of things. But the key here is while resources are finite, they can be re-arranged in different ways.

Segment three:

  • Why is pessimism the default for humans? It’s an overreaction to potential threats. A protection mechanism of sorts. We feel slights and criticisms much more than we feel praise and encouragement.

  • People can do with superabundance whatever they want. With an extra few hours in the day, you can read a book or spend it smoking pot watching a show. It’s up to you.

  • If bushels of wheat and rice are coming down in price then we are all better off given a time price measurement. Raj in India and Ray in Indiana is a GREAT example in Marian Tupy’s book #Superabundance

  • Birth rates in Hong Kong have fallen as much as they have fallen in China under the one child policy. By growing massively, Hong Kong has seen more women enter the workforce and become extremely successful. Free markets work as great birth control.

Segment four:

  • The US employment rate as a percentage of the labor force is headed to 60% which is ridiculous. International statistics around labor force participation rates in Switzerland are around 85% which is a richer country than the US.

  • Why does Marian Tupy measure abundance instead of scarcity? Because there will always be scarcity. This is explored in more detail during segment four of our show with Marian today.

  • Cultural capital explores what your society is like. If Steve Jobs’ father didn’t leave Syria then we wouldn’t have Apple. A culture that doesn’t value human capital will lose compared to countries like the US and Western Europe.

  • A big THANK YOU to Marian Tupy of Cato and HumanProgress.org for joining us today and talking about his book, Superabundance. Check it out at this link: https://www.amazon.com/Superabundance-Population-Innovation-Flourishing-Infinitely/dp/1952223393

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention. 

Click the “FANATIC” image to learn more about pricing and member benefits. 

Episode #408: Interview with Scott Lincicome

A bit more about Scott Lincicome…

In addition, to his work at CATO, Lincicome also is a senior visiting lecturer at Duke University Law School, where he has taught a course on international trade law, and he previously taught international trade policy as a visiting lecturer at Duke. Prior to joining Cato, Lincicome spent two decades practicing international trade law at White & Case LLP, where he litigated national and multilateral trade disputes and advised multinational corporations on how to optimize their transactions and business practices consistent with global trade rules and national regulations. From 1998 to 2001, Lincicome was a trade policy research assistant at Cato; he became an adjunct scholar in 2013. During that time, Lincicome authored or coauthored several policy papers, as well as numerous op-?eds on trade and economic issues. He is routinely featured on TV, radio, and print media. Lincicome has a BA in political science from the University of Virginia and a JD from the university’s School of Law.

Use these show notes to follow along with the audio…

Segment one: 

  • Not only is Scott’s article, The (Updated) Case for Free Trade, fun to read it also LOOKS great. Seriously. Click/tap this link and check it out. https://www.cato.org/policy-analysis/updated-case-free-trade

  • Government’s don’t trade. People do. Giving the credit to government is the number one fallacy when it comes to trade.

  • Scott says, “Trade is two people wanting to do business together for their own mutual benefit.” How is that for straightforward and simple?

  • Comparative advantage is counterintuitive. In any trading relationship, the parties gain more by cooperating in all circumstances. Even in situations where one party might have an absolute advantage. https://en.wikipedia.org/wiki/Comparative_advantage

  • WRT Comparative Advantage: The US is the second largest manufacturer in the world. However, the US is focused on high value goods like satellites and weaponry. This leaves the US to trade for lower value goods such as textiles or footwear (as examples).

Segment two:

Segment three:

Segment four:

  • The Foreign Dredge Act is basically an extension of The Jones Act and that’s part of the reason that America’s ports problem is decades in the making. Which is a great title for one of Scott’s articles @CATOInstitute https://www.cato.org/commentary/americas-ports-problem-decades-making #EndTheJonesAct

  • …AND cabotage laws are comparable to The Foreign Dredge Act and The Jones Act. Scott wrote an article about your summer cruise and why it got cabotaged. https://www.cato.org/commentary/summer-cruise-just-got-cabotaged

  • “The Chips Act is about 5 times too big.” Scott let us know today that it includes funding for chip facilities at the low end and also includes funding for chip factories that were already planned in the United States.

  • A big THANK YOU to Scott Lincicome for joining us today. Check out his INSIGHTFUL free trade article on the @CATOInstitute website. Is it smart and also features a truly beautiful design. https://www.cato.org/policy-analysis/updated-case-free-trade

Episode #407: Interview with Brett Haralson

Ron and Ed welcomed to the show Brett Haralson, director of community at our sponsor Melio. Brett has robust experience as a strategic leader focused on community strategy, and has been integral to influencing business growth while focusing on program development and management. Join us as he shares his thoughts on community (and maybe even talk a little BitCoin.)

brett haralson melio community

A bit more about Brett Haralson…

Brett Haralson has robust experience as a strategic leader focused on community strategy, he has been integral to influencing business growth while focusing on program development & management. As a User Success Expert, Brett has consistently led transformational efforts to drive customer retention through global & cross-functional collaboration. He is well versed in relationship building, critical partnership development, & event management, delivering solutions while managing product life cycles efficiently.

Use these show notes to follow along with the audio…

Segment one:

  • Brett loves people and communities. He’s basically a huge geek and loves gaming. “Communities are probably the strongest force on the planet.” —Brett Haralson

  • At one point, Brett had 6 or 7 MMOs to play at a time with a large community to support him. He is definitely a huge geek and he’s amongst his kind on the show today :)

  • What is a user success focused community? If someone comes to your company to use your product, it’s a means to an end for them. But there is a community of customers that can help with a much larger conversation.

  • How do you translate online community to success? Ask, “What’s the purpose? What’s the intent?” The best ones have clear and concise goals for existing.

  • What do you love the most about community? “You can create an online environment that suppresses jerks. You can’t do that in physical settings as easily.” —Brett Haralson

  • A HUGE shout out to our sponsor, Melio (and our guest today, Brett Haralson)! Melio is an accounts payable solution that both you and your clients will love. Use this link to check them out: https://go.melio.com/TSOE

Segment two:

  • Business owners and entrepreneurs that are using Melio can rely on the community to find success together. That’s kind of the point of any business community, right? And Melio was smart to bring their customers together like this.

  • What is community really about? “It’s about giving business owners and people tools and access to find all the success they want. Business ownership is a wild adventure!” —Brett Haralson

  • When it comes to Melio’s power users, THEY are the ones who know the most about the software and the platform. The employees know a ton as well but the customers live in it 24/7. That’s why community is so valuable.

  • When you use online spaces, we marketers may think people are searching for something about ACH deposits or checks. But in a community, they use their own lingo and that’s what someone of equal status will recognize and respond to.

  • How do you build community in a way that encourages those that have knowledge with those that don’t? And what’s the reward for it? These are some of the more interesting questions to be asked about community.

Segment three:

  • In short, you do not need to pay to see value inside of a community. There are gated communities that exist and they work well, especially when focused on an individual’s expertise.

  • Building a community, maintaining it, and nurturing it is an art. It’s difficult to measure and Ron commented that he likes the ambiguity around it.

  • What other technology gets Brett excited? Obviously he loves the innovation that Melio is bringing to the marketplace. Gone are the days that small biz owners have to pay via the method demanded. Get your points and always pay by credit card, for example.

  • What other technology gets Brett excited? Bitcoin and the blockchain. It’s independent. It has its own cycles of innovation. There is no other digital asset that is anywhere to close to this decentralized, unowned tech.

  • TIL that a part of 1 Bitcoin is called a Satoshi. More here: https://www.investopedia.com/terms/s/satoshi.asp#:~:text=Investopedia%20%2F%20Mira%20Norian-,What%20Is%20a%20Satoshi%3F,million%20satoshis%20to%20one%20bitcoin.

  • Bonus episodes, monthly happy hours, and a pre-order community for Ron’s new book. All of this is at Patreon.com/TSOE which is sponsored by 90Minds. Need a mind? Find one at 90Minds.com

Segment four:

  • “For community, Twitter’s best play is to create a way for people to self-identify and congregate together.” —Brett Haralson

  • “You’re never going to solve an argument over Twitter but you do not want to isolate yourself from other opinions which is what a lot of social media has done.” —Brett Haralson

  • “Companies that pay close attention to the communities they can build around themselves — towards a higher goal than themselves — those companies will last longer in the future.” —Brett Haralson

  • A big THANK YOU to Brett Haralson and Melio for being a part of a great conversation today. We geeked out pretty hard and it was amazing!

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention. 

This past week was bonus episode 407 - Apple Cars and QEII
Here are a few links Ron and Ed discussed on the bonus episode:

Click the “FANATIC” image to learn more about pricing and member benefits. 

Episode #406: Interview with Reza Hooda

Ron and Ed welcomed Reza Hooda, a chartered accountant in the UK who transformed his firm and subsequently himself. Back in 2008, he acquired a small firm called Walji & Co after he left his position as an accountant at PwC. He wanted to be his own boss as well as make a noticeable impact in some way to the accounting industry. We are excited to hear his story of how he has done just that. Reza can be found at www.rezahooda.com and is most active on Linkedin at https://www.linkedin.com/in/rezahooda/

A bit more about Reza Hooda…

Reza Hooda is a mentor and coach to ambitious accounting firm owners who want to win higher paying clients, make more money and free up time. He also runs an accounting firm for property owners and content creators/influencers.

Use these show notes to follow along with the audio…

Segment one:

  • Reza went straight to PWC from graduation and he was there for 5 years. Today he helps to transform accounting firms and the LIVES of those who work there. This is going to be a great show. Miss it live? Subscribe here: https://link.chtbl.com/TSOE

  • The corporate tax deadline in the UK is based on the financial year of the company as opposed to one deadline for all. That’s for our listeners outside of the UK who might not know.

  • Reza introduced timesheets into his small firm from the beginning based on his time at PWC. This was him “being dynamic and forward thinking” :) Fortunately, Mark Wickersham introduced him to value pricing!

  • So obviously Reza learned the hard way on his journey to bury the billable hour. You do not need to learn the hard way because of his experience.

  • On niching down: “When you appeal to everyone, you actually appeal to no one.” —Reza Hooda

Segment two:

  • The value pricing journey for Reza took a few years. He saw immediate success with one-off projects like tax planning where an economic value was obvious. It took longer to adapt value pricing to the recurring work but it wasn’t impossible by any means.

  • One of the most helpful resources in moving away from the billable hour was the Results One Work Environment from @JodyROWE (a fantastic resource and former guest!)

  • Paraphrasing from Reza: How well you use the intellectual capital in your firm is the key to success….NOT how long it takes you to do something.

  • Profitability is quite simple. Maximize your top line and minimize your costs. Your positioning is really important. If you try to appeal to everyone you don’t differentiate and are seen as a commodity. Commodities do not command higher prices.

  • “It’s your strategy and positioning that dictate the pricing. It’s not the other way around.” —Ron Baker

  • Reza has a great model for accounting firm transformations: Pricing, Positioning, Process, and People are the 4 pillars to a more successful profitable accounting firm.

Segment three:

  • Is there resistance to burying the billable hour amongst Reza’s clients? Yes, but it is primarily around the idea of positioning and niching down. They still think that the doors should remain open to everyone as a generalist.

  • Some questions to consider around niching down: Who do you enjoy working with? What is the segment in your client in which you get value and they get value? This is what Reza calls profit, passion, and value.

  • This is a great quote on niching down: “Go narrow and go deep.” —Reza Hooda

  • In Reza’s experience, there are three ways to niche down. You can niche by industry, lifecycle or activity.

  • Pricing doesn’t come from costs. Pricing is simply taking a share of the value you are creating. If this resonates with you then it is a MUST that you listen to our interview with Reza Hooda. Subscribe here: https://link.chtbl.com/TSOE

Segment four:

  • “The value we provide is the peace of mind that we give a client.” Access to you is value.

  • Reza has a pricing model that caters for various sizes of businesses. The parameters and variables he has identified allow for the pricing to change as businesses grow. He spoke in great detail about this during segment four of the show.

  • A big THANK YOU to Reza Hooda for joining us today! Check out more of his work at https://www.rezahooda.com/

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention. 

This past week was bonus episode 406 - Timesheets kill
Here are a few links Ron and Ed discussed on the bonus episode:

Click the “FANATIC” image to learn more about pricing and member benefits.